[ 07 / faq ] for studios considering a partnership
Frequently asked
questions.
Answers to the questions studios ask before applying. If your question isn't here, write to [email protected] use the contact form — we reply to every message.
- 01 What kinds of games does Playcus publish?
- We focus on cross-platform mobile and PC titles — primarily casual and hyper-casual games. We are platform-flexible: iOS, Android, and PC stores. If your game falls outside these genres, apply anyway and we will tell you honestly whether we can help.
- 02 Do I need a finished game to apply?
- No. We review games at every stage — concept, prototype, soft-launch, and live. The earlier you involve us, the more value we can add on monetisation design and user-acquisition fit. For very early prototypes, a short playable build plus the design pillars is usually enough to start the conversation.
- 03 What does the publishing partnership look like?
- After a green-lit evaluation, we sign a publishing agreement, integrate our analytics and monetisation tooling, and run a structured launch. Day-to-day work splits cleanly: the studio focuses on craft and live updates; Playcus handles user acquisition, performance reporting, and revenue operations.
- 04 What revenue split or terms do you offer?
- Terms depend on the stage of the game, the scope of work we take on, and the marketing budget we deploy. We discuss specifics during the publishing-agreement phase rather than publishing a single number that fits every game. Reach out via the application form and we will give you an honest range based on your project.
- 05 What platforms do you support?
- iOS, Android, and PC. For cross-platform titles we coordinate launches so analytics, monetisation, and live-ops are consistent across stores. We do not currently publish for console-only releases.
- 06 How long does evaluation take after I apply?
- We aim to respond to every application within five business days. A full evaluation — including a technical and monetisation review — typically takes one to three weeks, depending on the game stage and how much material you provide up front.
- 07 Do I keep the rights to my game?
- Yes. Intellectual property remains with the studio. The publishing agreement covers the commercial and distribution arrangement, not ownership of your work.
- 08 Can I publish through Playcus and self-publish too?
- In most cases, a Playcus publishing partnership is exclusive for the territories and platforms covered by the agreement. Exclusivity scope is something we discuss explicitly during contracting, so there are no surprises later.
- 09 How are payments handled?
- Net revenue is reconciled on a regular schedule defined in the agreement. We provide a transparent revenue dashboard so studios can see UA spend, gross revenue, store fees, and net payouts without waiting for monthly reports.
- 10 Where is Playcus based?
- Playcus Limited (the primary entity) is registered in Cyprus. Team members are spread across Europe; we contract with studios worldwide.