Privacy Policy
LAST UPDATED DECEMBER 6, 2025
1. Introduction
2. Information We Collect and How We Collect It
3. How We Use Information We Collect and Our Legal Bases for Processing It
4. How We Share Information
5. Your Rights and How to Access, Update, and Manage Your Personal Information
6. California Notice
7. Privacy Policies of Linked Third-Party Services and Advertisers
8. Our Policies Concerning Children
9. International Operations and Transfers Out of the UK or European Countries
10. How Long We Keep Your Information
11. Security of Your Information
12. Changes to Our Privacy Policy
13. Contact Us
14. Addendum for CleanAI Utility App
Playcus’s mission is to connect the world through games. We deliver fun, social entertainment experiences to people around the world. In pursuit of our mission, we collect and use certain information from our players. Being transparent about our use of players’ information and respecting their privacy is incredibly important to Playcus.
This Privacy Policy applies when you use our Services (described below). Please read it before using Playcus’s Services because it will tell you how we collect, store, use, disclose, and otherwise process, your personal information when providing these Services to you. This Privacy Policy is not, however, a contract and does not create any legal rights or obligations.
If you have questions, comments, or concerns regarding our Privacy Policy or practices, please Contact Us.
1. Introduction
Playcus offers a variety of online and mobile games. Our Privacy Policy applies whenever you use our “Services,” which means our games, products, services, content, Playcus.com, and/or other domains or websites operated by Playcus. It describes the ways we use your information and your rights and choices concerning your information.
Playcus develops and publishes social games for web and mobile devices. “Playcus,” “we,” “our,” or “us” in this Privacy Policy refers to Playcus and any other corporate entities under common ownership with Playcus., including without limitation Playcus Limited (“Affiliated Entities”).
For purposes of data protection laws, Playcus. is the “data controller” of your personal information.
This Privacy Policy applies whenever you use our “Services,” which means our games, products, services, content, Playcus.com, and/or other domains or websites operated by Playcus. It describes how we collect, store, use, disclose, and otherwise process your personal information when providing these Services to you, and your rights and choices concerning your information.
If you do not want Playcus to collect, store, use, or share your information in the ways described in this Privacy Policy, you may not play Playcus’s games or use Playcus’s other Services.
2. Information We Collect and How We Collect It
We’ll collect and store any information that you provide to us, including when you create your account or a player profile.
Information About You That You Share With Us Directly
When you use our Services, you may give us information directly (like when you’re setting up your account), and we’ll store that information on our systems and use it for the purposes described in this Privacy Policy.
Some games or parts of our Services may use a more traditional registration or account set-up process where you may be asked to give us information like:
your first and last name;
your username;
your gender;
your age or birthday;
your e-mail address;
a password; and/or
other information that helps us to identify you or helps us to provide or improve our services.
We may also let you create a player profile that other Playcus players can see. Your player profile may include information like:
your profile photo;
your first and last name;
your game username;
your gender;
your biographic details (like your age or age range);
the approximate physical location information that you provide;
links to your profiles on various social networks;
details about the games you play; and/or
a Playcus player ID that is created by Playcus and used to identify your game account.
If you give us your mobile telephone number (including for SMS text messaging services), we will also collect and store that number.
Account Information
When you create an account or sign in, we collect:
- Email address (from your chosen sign-in provider)
- Display name (optional)
- Profile picture URL (if provided by the sign-in service)
We offer the following sign-in options:
- Sign in with Apple
- Sign in with Google
- Sign in with Facebook
- Sign in with Microsoft
- Email and Password
- Guest mode (anonymous, no personal data collected)
When you sign in with a third-party service (Apple, Google, Facebook, Microsoft),
we receive only the information you authorize that service to share with us,
typically your email and display name. We do not receive or store your
passwords from these services.
Account Deletion
You can delete your account at any time from the app that has Accounts feature:
1. Go to Settings
2. Tap "Delete My Data"
3. Confirm by typing DELETE
After requesting deletion:
- You have 30 days to change your mind by signing in again
- After 30 days, all your data is permanently deleted
- This includes: game progress, profile, creator content, and gems
- Purchase receipts are retained for 90 days for legal/financial compliance
What we delete:
- Your profile and account information
- All game progress and saved data
- Creator content (generated images)
- Gem balance and transaction history
- Analytics data is anonymized
To request a copy of your data before deletion, contact info_ltd@playcus.com
Information About Your Contacts
We’ll collect information that you provide to us about your contacts, but be sure to ask their permission first.
We may give you the ability to import your address book contacts or to manually enter them so that you can locate your contacts using Playcus Services and invite them to join you in our games or other aspects of our Services. You are responsible for ensuring your collection and sharing with us of your contacts’ information is compliant with applicable laws; this may require you to get your contacts’ permission before you give their contact details to us. We may also get information about you from other Playcus users importing or entering their contacts. We use and may store this contact information to help you and your contacts connect through our Services. If you want to remove your contacts stored by us, follow any instructions provided in the Service to request that we remove them from our systems or Contact Us https://www.playcus.com/contacts
Information You Generate Using Our Services
We’ll collect information about the ways you use and interact with our Services.
When you use our Services, we’ll collect information about the ways in which you use and interact with our Services, such as when and for how long you play our games, game features and other players you interact with, purchases you make, progress or levels you achieve, and other gameplay activities.
If you choose to use communication features in Playcus Services that allow you to communicate or share information with other players, then we’ll collect information on what is communicated or shared. This includes:
your participation in player forums and message boards;
your public posts or comments on other players’ profiles or gameboards;
your non-public messages or invitations to other players, made either directly on our websites or through in-game mechanisms;
your chats with other players (whether by instant message, live chat, or video); and/or
your posted photos, drawings, or other user-generated content.
We may access in real-time, record, and/or store archives of these communications, comments, photos, drawings, and other user-generated content on Playcus’s servers to make use of them to protect the safety and well-being of our players; to protect Playcus’s rights and property in connection with our Services; to conduct research; to operate, improve, personalize, and optimize our Services and our players’ experiences, including through the use of analytics; and to manage and deliver advertising. Where required by law, we will seek your consent for this.
Payment Information
We’ll collect information related to any purchases you make.
If you purchase in-game virtual currency or items in a game you play on any Playcus game website or app, our third-party payment processor will collect the billing and financial information it needs to process your charges. This may include your postal address, e-mail address, and financial information. Playcus’s payment processors do not share your financial information, like credit card numbers, with Playcus, but they may share non-financial information with us related to your purchases, like your name, billing address, and the items purchased.
When you play Playcus’s games or access any of our other Services on connected third-party applications or platforms (like Facebook, Apple, Google, or Amazon), any purchases you make will be processed by that third-party application and subject to that third-party application’s terms of service and privacy policy. For these purchases, Playcus does not receive your financial information, but may receive non-financial information related to your purchases, like your name, approximate physical location, and the items purchased. The information Playcus receives depends on the Playcus game you’re playing and the third-party application. Playcus’s Terms of Service explain our policies and terms related to charges, billing, third-party credits, and virtual currencies. Please note that purchases of third-party credits or currencies are also subject to those parties’ terms of service and privacy policies.
Customer Support Correspondence
We’ll keep a record of any correspondence between us.
When you ask for help from our Customer Support team, we will collect and store the contact information you give them (generally, your name and e-mail address), information about your game play or activity on our Services, and your Playcus player and/or social network ID number. We will also store the communications you have with our Customer Service team and any additional information in those communications in order to provide support and improve the Services.
Information About You That We Get From Connected Third-Party Applications, Including Social Networks
We’ll collect some information from other companies, including social networks, if you access our games through your accounts with those companies or you choose to connect your accounts with those companies to our games.
If you play Playcus’s games or access any of our other Services on connected third-party applications or connect our Services to any third-party applications, including social networks like Facebook, Playcus may receive certain information about you from the provider of the third-party application. The information we receive depends on the Playcus game you’re playing, the third-party application, your privacy settings, and, if applicable, your friends’ privacy settings on that third-party application.
For example, Playcus may collect and store some or all of the following information from the provider of the connected third-party application:
your first and last name;
your profile picture or its URL;
your user identification number (like your Facebook ID number), which may be linked to publicly-available information like your name and profile photo;
your friends’ user ID numbers and other public data;
the e-mail address you provided to that third-party application;
your approximate physical location and that of the devices you use to access our Services;
your gender;
your birthday, age, and/or age range;
information about your activities on or through the connected third-party application;
other publicly-available information on the third-party application; and/or
any other information that you or the provider of the third-party application share with Playcus.
If you access our Services from a third-party application or connect our Services to a third-party application, you should also read that third-party application’s terms of service and privacy policy.
If you are unclear about what information a third-party application is sharing with us, please go to the third-party application to find out more about their privacy practices.
Cookies and Other Automated Information Collection
We’ll collect information about your device and how you use our Services, including through the use of cookies. You can find out how to control or opt-out of cookies in our Cookie Notice.
As further described in our Cookie Notice, we use cookies and other similar technologies (e.g., beacons, pixel tags, clear gifs, and device identifiers) to recognize you and/or your device(s) on, off, and across different Services and devices. We also allow others to use cookies and similar technologies as described in our Cookie Notice. You can control or opt out of the use of cookies and similar technologies that track your behavior on the sites of others for third-party advertising, as described in our Cookie Notice.
We, our service providers, and our business partners use these cookies and other similar technologies to collect and analyze certain kinds of technical information, including:
IP address;
the type of computer or mobile device you are using;
platform type (like Apple iOS or Android);
your operating system version;
your mobile device’s identifiers, like your MAC Address, Apple Identifier For Advertising (IDFA), and/or Android Advertising ID (AAID);
application performance and de-bugging information;
your browser type and language;
referring and exit pages, and URLs;
the number of clicks on an app feature or web page;
the amount of time spent on an app feature or web page;
domain names;
landing pages;
pages viewed and the order of those pages; and/or
game state and the date and time of activity on our Services.
In some cases, we will connect the above information with your social network ID or Playcus user ID.
If you play Playcus games on a mobile device, in addition to your device identifiers (described above), we may also collect:
the name you have associated with your device;
your country;
your telephone number (if you provide it);
your specific geolocation (with your permission);
your mobile contacts (with your permission, as described further in Information About Your Contacts); and/or
information about the Playcus games and other third-party apps you have on your device.
If you want to adjust your privacy preferences on your device, please see How to Access, Update, and Manage Your Personal Information.
Other Sources
We may collect information from other third-party sources. Where we do, we’ll let you know.
We may collect or receive information about you from other sources like third-party information providers. We use this information along with information you provide us directly, for example, to help you and your friends connect or to serve you advertising more tailored to your interests.
3. How We Use Information We Collect and Our Legal Bases for Processing It
We use your information to provide, personalize, maintain the security of, and improve the Services you use; to maintain our business operations; to communicate with you; to protect you and others; to carry out marketing and advertising; and to exercise, defend or establish our rights.
We use your information under several legal bases, including to establish and perform our contract with you, for our legitimate interests, to comply with our legal obligations, to establish, use and protect Playcus’s rights, or otherwise with your consent.
The main use of the information we collect and store is to provide you with the Services you request from us and to improve your gaming experience, but there are other uses as well. The uses for which we collect and store your information include:
to improve and optimize our Services and our players’ experiences;
to create your game accounts and allow you to play our games;
to identify and suggest connections with other Playcus players and personalize our Services to you;
to communicate with you about the Services you’re using, including in-game updates, new Services, and promotional offers that we think might be of interest to you;
to enable players to communicate with each other;
to provide technical support and respond to player inquiries;
to protect the safety and well-being of our players;
to protect Playcus’s rights and property in connection with our Services;
to prevent fraud or potentially illegal activities, and to enforce our Terms of Service;
to manage and deliver contextual and behavioral advertising;
to administer rewards, surveys, sweepstakes, contests, or other promotional activities or events sponsored or managed by us or our business partners;
to comply with our legal obligations, resolve any disputes we may have with you or other players, and to enforce our agreements with third parties; and/or
to conduct research.
If you are located in the UK or European Countries (defined above in Section 1), our legal basis for collecting and using the information described above depends on what the information is and the context in which we collect it.
However, we’ll normally collect information from you only where we need it to perform our contract with you (i.e., our Terms of Service), where the processing is in our legitimate interests (provided that these aren’t overridden by your interests or rights), or if we otherwise have your consent.
In some cases, we may also have a legal obligation or need to collect information from you or may otherwise need the personal information to protect your vital interests or those of another person (for example, another player).
If we ask you to provide information to comply with a legal requirement or to perform a contract with you, this will normally be clear from the context in which we are asking you to provide your information (for example, when we ask you to provide a username to access our Services, this will be to create an account for you in accordance with our Terms of Service), and, if not, we will provide an explanation to you at the relevant time. We will also make clear whether providing information is mandatory.
Similarly, if we collect and use your information in reliance on legitimate interests (or those of any third party) which are not listed above, it will be made clear to you at the relevant time what those legitimate interests are (such as personalizing our services and marketing, for example).
If you have questions or need further information about the legal bases on which we collect and use your personal information, please Contact Us https://www.playcus.com/contacts
4. How We Share Information
We’ll share your information with third parties when you use our Services under the circumstances described in this section.
We’ll share some of your information with your friends and other Playcus players that you’re playing with to facilitate your gaming interactions with them.
We may share your information, including personal information, with third parties or allow third parties to collect this information from our Services in the following circumstances:
Friends and Other Playcus Players
Playcus’s games and Services support and often encourage you to interact with other players. In most Playcus games, if you play through a social network or connect to a social network (for example, Facebook), your social network friends who also play a Playcus game will see your name, photo, player profile (which may include the information described above in Information About You That You Share With Us Directly), and descriptions of your in-game activity (including any Playcus games you have played).
In addition, in many Playcus games, other players, regardless of whether they are your social network friends, will be able to see your player profile (as described above); view descriptions of your in-game activity; communicate with you within our Services; and send you game requests or friend requests through our Services or the related social network. For example, in Playcus Poker, when you are playing at a table, all the other players at the same table can see your player profile and send you an in-game chat message.
With Our Group Companies
We’ll share your information with other companies in the Playcus group.
We may share your personal information within the Playcus group of companies to enable the Playcus group to carry out the purposes set out in this Privacy Policy.
Third-Party Advertising Including Behavioral Advertising and Analytics
We’ll share some of your information with advertisers to tailor the advertisements you see when you use our Services to your interests and to enable us to offer some of our Services for free.
We use advertising to enable us to offer some of our games, game features, and other Services for free. These advertisements may include, without limitation, banner ads on game boards or Services themselves, as full-screen ads between moves or games, or through an “offer wall” in which third-party advertisers offer to provide virtual currency or other in-game items to players in exchange for watching an advertisement or for completing a task, such as signing up for an account with one of the advertisers, completing a survey, or finishing a particular game level. Offer walls are hosted by third-party offer wall providers, and the offers are made by third-party advertisers, not by Playcus.
We do not actively share personal information that directly identifies you with third-party advertisers for their direct marketing purposes unless you give us your consent.
To enable advertisers, ad networks, and offer wall providers to serve you with more relevant ads, they may collect, or we may collect and share with them, the following types of information when you use our Services:
performance data (like the number of clicks on an advertisement);
certain technical information (like IP address, non-persistent device identifier such as IDFA, and de-identified persistent device identifier such as a hashed Android ID);
a unique identifier, such as your social network ID or Playcus player ID; and/or
other contextual data about your game play (like your level and session length).
In addition to serving you with relevant ads, the information collected may be used to:
measure how effective ads are;
offer you targeted advertising (both on and off our Services) in order to personalize your experience by showing you advertisements for products and services that are more likely to appeal to you (a practice known as interest-based advertising or behavioral advertising); and/or
undertake web analytics to analyze traffic and other player activity to improve your experience.
Advertisers or ad networks may collect this information through the use of cookies and other similar tracking technologies, and they may use a single tracking technology or multiple tracking technologies at the same time.
Please note, after clicking on a third-party advertisement or offer, you may no longer be on a site or app controlled by Playcus or the social network through which you are playing Playcus’s games.
If you do not want to receive tailored in-application advertisements from third parties, please see How to Access, Update, and Manage Your Personal Information. For more information on controlling the use of cookies and similar technologies, please see our Cookie Notice. Please note that the practices of third-party companies delivering advertisements on our Services are subject to those companies’ own privacy policies.
Safety, Security, and Compliance with Law
We’ll share your information if necessary for safety, security, or compliance with law.
Your information, and the contents of all of your online communications in our Services and between you and Playcus may be accessed and monitored as needed to provide our Service and may be disclosed:
to satisfy any laws or regulations that apply;
when we have a good faith belief that we have to disclose the information in response to lawful requests by public authorities, including for national security, law enforcement, or legal process purposes (for example, a court order, search warrant, or subpoena);
when we believe in our sole discretion that our Services are being used in committing a crime, including to report such criminal activity or to share information with other companies and organizations for the purposes of fraud protection, credit risk reduction, and other security precautions;
when we have a good faith belief that there is an emergency that poses a threat to the health and/or safety of you, another person, or the public generally; and/or
to protect the rights or property of Playcus or applicable third parties, including to enforce our Terms of Service.
Third-Party Service Providers
We’ll share your information with the third-party service providers and business partners that we work with to bring you our Services.
We will share your information with third-party companies who perform services on our behalf, like payment processing, analytics, analysis, hosting services, customer service, marketing, and advertising optimization. We will also share your information with our third-party business partners who assist us in delivering and optimizing our Services, such as our platform partners (Apple, Google, Facebook, Amazon, etc.). Where we share your information with third-party service providers and business partners, we ensure that we have appropriate agreements in place to protect your information (as required by applicable data protection laws).
Sale or Merger
We may share your information with the interested party if we undergo or evaluate undergoing a sale or merger.
In the event that Playcus undergoes or evaluates undergoing a business transition, like a merger, acquisition by another company, or sale of all or part of its assets (like selling a game), we may disclose or transfer all of your information, including personal information, to the successor organization in the transition. We will make reasonable efforts to let you and other players know (in the way described in Changes to Our Privacy Policy) of any such business transitions when they occur.
AI-Powered Features
Our "Text to Draw" feature uses artificial intelligence to transform your text descriptions into unique images. When you use this feature:
- Your text prompts are transmitted to our AI service provider, Scenario (scenario.com), for image generation
- Text prompts are processed solely for generating your requested image
- We do not store, share, or use your prompts for purposes other than immediate image generation
- Generated images are downloaded directly to your device
By using the Text to Draw feature, you consent to this data processing. You will be asked to confirm this consent the first time you use the feature.
Third-Party AI Service Provider:
- Scenario (https://scenario.com)
- Service: AI image generation
- Data shared: Text prompts you enter
- Purpose: Converting text descriptions to images
Other Third Parties
We may share some of your information with other third parties if we have your consent to do so.
In addition to the sharing described above, we may share your information with other third parties or allow them to collect your information from our Services in some ways not specifically described in this Privacy Policy if we have your consent to do so.
5. Your Rights and How to Access, Update, and Manage Your Personal Information
Regardless of your location, you have the ability to request access to or deletion of your personal information. We are committed to handling all such requests in accordance with applicable data protection laws.
Global Users’ Rights
All users, regardless of their country of residence, can exercise the following rights with respect to their personal information:
Access and Deletion: You can access or request deletion of your personal information by submitting a request through our Personal Data Request Portal https://www.playcus.com/request
Correction and Updates: You can correct or update your personal information.
Objection and Restriction: You may object to the processing of your personal information, request that we restrict processing, or request portability of your data.
Marketing Preferences: You can opt out of marketing communications by following the instructions in “Opting Out of Promotional Communications from Playcus” below.
Withdrawal of Consent: If we collected and processed your personal data with your consent, you can withdraw that consent at any time. This will not affect the lawfulness of processing before the withdrawal, or processing that relies on legal grounds other than consent.
Complaints: You may have the right to lodge a complaint with your local data protection authority.
If you are located in the UK, European Countries (defined above in Section 1), or the Republic of Turkey, you may have additional rights under your local laws.
To exercise your rights, please submit a request through our Personal Data Request Portal. If you encounter any issues with the Portal or wish to exercise other rights, please Contact Us. We respond to all data protection requests in accordance with applicable laws.
Accessing and Deleting Personal Information Held by Playcus
You can request a copy of or deletion of your game account data through our Personal Data Request Portal.
To review and update personal information associated with your Playcus player profile in certain games, visit the “settings” page in that game.
We will take reasonable steps to delete your personal information from our records upon request. However, content that you have sent or posted through the Service may not be fully deletable. We may retain certain data (e.g., related to payments or customer service) where legally required or permitted, and to exercise or defend legal rights.
Managing Personal Information We Receive From Third-Party Applications / Platforms And From Your Mobile Device
To manage the information we receive from third-party applications or platforms and from your mobile device, use the tools and settings provided by the third-party application and your mobile device.
To manage the information Playcus receives about you from a third-party application or platform where you play our games, like Facebook, Apple, Google, or Amazon, you will need to follow the third-party application’s instructions for updating your information and changing your privacy settings. The privacy management tools for applications on Facebook can be found here.
You also can manage many aspects of information collection and use from your mobile device by visiting the “settings” page of your mobile device or web browser and reviewing the access permissions of each Playcus game / application.
To the extent that one of our games is collecting information about non-Playcus applications you have on your mobile device, the game will provide you with an option to stop making that information available to us in the game’s “settings” page.
Once Playcus receives your information from a third-party application / platform or your mobile device, that information is stored and used by Playcus in accordance with this Privacy Policy. You may access and update that information as described above.
Opting Out of Promotional Communications from Playcus
You can unsubscribe from promotional emails by clicking the “unsubscribe” link or visiting our Email Settings page. You can opt out of mobile push notifications in your device’s settings page. You can opt out of SMS text communications by texting STOP.
If you want to stop receiving promotional e-mails from Playcus, click on the “unsubscribe” link at the bottom of any promotional email from Playcus or visit our Email Settings page https://www.playcus.com/contacts . Your unsubscribe request or e-mail preferences change will be processed promptly, and in no event longer than ten business days. During that processing period, you may receive additional promotional emails from us.
If you want to stop receiving push notifications, which are messages an app sends you on your mobile device even when the app is not on, you can turn off push notifications by visiting your mobile device’s “settings” page. Many of our games also offer the ability to turn off push notifications in the in-game “settings” page.
You can opt out of receiving SMS text messages by texting back STOP to the number we send the text from for that particular SMS text messaging program or by Contacting Us https://www.playcus.com/contacts . When we receive an opt-out message from you for SMS text messages, we may send a text message confirming receipt.
Please note that if you opt out of receiving promotional communications from us, we may still communicate with you from time to time if we need to provide you with information about the Services you are using from us, if we need to request information from you with respect to a transaction initiated by you, or for other legitimate non-marketing reasons, for example, if we are required under applicable laws to notify you of updates to this Privacy Policy or our Terms of Service.
Opting Out of Third-Party Behavioral Advertising
You can opt out of third-party behavioral advertising through your device settings and other third-party opt-out tools.
If you are interested in more information about behavioral advertising and your choices to prevent behavioral web and mobile web advertising from third parties, you may visit the following websites:
Network Advertising Initiative Consumer Opt-Out Page or the Digital Advertising Alliance Opt-Out Page for U.S.-based advertising; and
Your Online Choices website for EU-based advertising.
If you do not want to receive behavioral in-application advertisements from third parties that relate to your interests on your mobile device, you may adjust the ad tracking settings on your device (such as turning on “Limit Ad Tracking”). You can also reset the “Advertising Identifier” (such as an IDFA) from your mobile device’s settings page, which will prevent continued use of existing behavioral data tied to your previous “Advertising Identifier.” Further, depending on the platform provider (such as Apple or Google), you may be able to download apps, such as the Digital Advertising Alliance’s “AppChoices” app, that offer to provide you with control regarding the collection and use of cross-app data for behavioral advertising.
All of the opt-out tools described in this subsection are provided by third parties, not by Playcus. Playcus does not control or operate these tools or the choices that advertisers and others provide through these tools.
Please note that you may still receive third-party advertisements in Playcus’s Services after using these opt-out tools, but the advertising you see may be less relevant to your interests.
6. California Notice
We aren’t responsible for the ways in which third parties use your information (other than our service providers acting under our instructions).
If you are a California resident, you may be able to exercise additional rights granted by California law in relation to the Personal Information about you that we have collected (subject to certain limitations). For additional information concerning these rights, please review our California Notice.
7. Privacy Policies of Linked Third-Party Services and Advertisers
Our websites and games may contain advertisements from “Third-Party Services,” meaning companies other than Playcus, that may link to their own websites, online services, or mobile applications. We are not responsible for the privacy practices or the content of these Third-Party Services. If you have any questions about how these Third-Party Services use your information, you should review their policies and contact them directly.
Authentication Services
We use the following services to handle sign-in:
- Firebase Authentication (Google LLC) - manages all sign-in methods
- Apple Sign-In - for iOS users
- Google Sign-In - available on all platforms
- Facebook Login (Meta Platforms) - available on all platforms
- Microsoft Account - available on all platforms
These services process authentication according to their own privacy policies:
- Apple: https://www.apple.com/legal/privacy/
- Google: https://policies.google.com/privacy
- Facebook/Meta: https://www.facebook.com/privacy/policy
- Microsoft: https://privacy.microsoft.com/privacystatement
8. Our Policies Concerning Children
We seek to ensure that we do not collect information from children.
Generally speaking, most of our Services are not intended for children under the age of 13 (or under 16 for children located in the UK or European Countries) (collectively, “Children”). Children are not permitted to use these Services, and we do not knowingly collect any personal information from Children.
Though our Services do not target Children as the primary audience, we may collect age information before allowing a user to proceed for certain Services. For users who identify themselves as Children in our age-gate on such Services, if we allow Children to use the Services, we will either provide a version of that Service that does not collect, use, or disclose “personal information” (as defined in the Children’s Online Privacy Protection Act (“COPPA”)), except as permitted by COPPA, or obtain legally valid parental consent.
If we learn that we have inadvertently gathered personal information that is not subject to a COPPA exception from a Child, we will take reasonable measures to promptly remove that information from our records.
9. International Operations and Transfers Out of the UK or European Countries
When you use our Services, your personal information may be sent to the United States and possibly other countries. When we process personal information collected in the UK or European Countries outside of the UK or European Countries (as applicable), we comply with our legal obligations and ensure that your personal information is subject to suitable safeguards or transferred to “approved” territories.
As part of our international operations, we may transfer personal information to our “Affiliated Entities,” which are any other corporate entities under common ownership with Playcus., or to our business partners and service providers from time to time for our legitimate business purposes.
We store personal information about players and visitors to our sites on servers located in the United States, and we may also process this information in other countries where our Affiliated Entities, business partners and service providers have their operations. Personal information collected in the UK or European Countries may be transferred to, and stored at, a destination outside of the UK or European Countries (as applicable) for purposes such as: (i) the processing of transactions and your payment details, or (ii) the provision of support services. When we transfer your personal information internationally we will take reasonable steps to ensure that your personal information is treated securely, lawfully, and in the manner we describe here. This may include implementing the European Commission’s Standard Contractual Clauses for transfers of personal information between our Affiliated Entities, business partners and service providers (where applicable) to protect personal information they process from the UK and the European Countries, or any other lawful solution that permits the lawful transfer of personal information from those countries. Please note that laws vary from jurisdiction to jurisdiction, so the privacy laws applicable to the places where your information is transferred to or stored, used, or processed in, may be different from the privacy laws applicable to the place where you are resident.
In addition, Playcus. and its US subsidiaries are Privacy Shield certified. The Playcus entities and subsidiaries listed in our Privacy Shield certification record accessible here are certified under the EU-U.S. Privacy Shield, effective as of the date our certification posted here. Although we do not rely on the Privacy Shield to receive personal information from the UK and the European Companies under the General Data Protection Regulation (Regulation 2016/679), we will adhere to the relevant Privacy Shield Principles for all personal information received from the European Union and the UK.
EU and UK residents should direct any questions, concerns or complaints regarding Playcus’s handling of personal information or compliance with the Privacy Shield to Playcus at:
Privacy Shield Specialist
PLAYCUS LIMITED
Thiseos 9, Flat/Office C1, Aglantzia, P.C. 2121, Nicosia, Cyprus
We will attempt to answer your questions and satisfy your concerns in a timely and complete manner. If, after discussing the matter with us, your question or complaint is not resolved, you may seek further assistance, at no cost to you, from JAMS at https://www.jamsadr.com/eu-us-privacy-shield, which is an independent dispute resolution body in the United States. PLEASE CONTACT Playcus FIRST.
If your complaint still is not resolved through these channels, under limited circumstances more fully described on the Privacy Shield website, an additional binding arbitration option may be available to you.
You may exercise any rights you have to correct, amend, or delete information about you as described in Your Rights and How to Access, Update, and Manage Your Personal Information.
When Playcus transfers personal information which is protected under the Privacy Shield to a third-party service provider acting as an agent on our behalf, Playcus has certain liability under the Privacy Shield if both (i) the agent processes the information in a manner inconsistent with the Privacy Shield, and (ii) Playcus is responsible for the event giving rise to the damage.
With respect to personal information protected under or transferred pursuant to the Privacy Shield Framework, Playcus is subject to the investigatory and enforcement powers of the Federal Trade Commission.
Data Subject Rights (GDPR)
Your Rights
If you are in the European Economic Area (EEA), you have the right to:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate personal data
- Erasure: Request deletion of your personal data
- Data Portability: Receive your data in a machine-readable format
- Object: Object to processing of your personal data
- Withdraw Consent: Withdraw consent at any time
To exercise these rights, contact us at privacy@playcus.com or use the
in-app account deletion feature.
We will respond to your request within 30 days.
| Section | Content |
|---------|---------|
| **Data Collected** | List all data: email, name, game progress, device info |
| **Purpose** | Why: Save progress, analytics, personalized ads |
| **Third Parties** | Firebase, Apple, Google, Facebook, Microsoft, AppsFlyer, DevToDev, AppLovin |
| **User Rights** | Access, rectification, erasure, portability |
| **Account Deletion** | How to delete, 30-day grace period, what's deleted |
| **Children's Privacy** | COPPA compliance (no accounts under 13) |
| **Contact** | Email for privacy requests |
Provider-Specific Disclosures
Third-Party Services
Authentication Providers
- **Apple Sign-In**: We receive your name (optional) and email (can be hidden).
Data processed per Apple's Privacy Policy.
- **Google Sign-In**: We receive your email and profile name.
Data processed per Google's Privacy Policy.
- **Facebook Login**: We receive your email and public profile.
Data processed per Meta's Privacy Policy.
- **Microsoft Login**: We receive your email and display name.
Data processed per Microsoft's Privacy Policy.
Analytics
- **Firebase Analytics**: Anonymized usage data
- **AppsFlyer**: Attribution data for marketing
- **DevToDev**: Game analytics and user behavior
Advertising
- **AppLovin MAX**: Personalized ads (with consent)
- **Google AdMob**: Personalized ads (with consent)
App Store Privacy Labels
Apple App Store
| Data Type | Collected | Linked to User | Tracking |
|-----------|-----------|----------------|----------|
| Email | Yes | Yes | No |
| Name | Yes | Yes | No |
| User ID | Yes | Yes | No |
| Purchase History | Yes | Yes | No |
| Product Interaction | Yes | Yes | No |
| Advertising Data | Yes (if ATT consented) | Yes | Yes |
| Crash Data | Yes | No | No |
| Performance Data | Yes | No | No |
Google Play Data Safety
| Category | Data Type | Purpose | Shared |
|----------|-----------|---------|--------|
| **Personal info** | Email, Name | Account | No |
| **Financial** | Purchase history | Functionality | With payment processor |
| **App activity** | Game progress | Core feature | No |
| **Device IDs** | Advertising ID | Ads | Yes (with ad networks) |
Consent Requirements by Region
| Region | Law | Requirements |
|--------|-----|--------------|
| **EU/EEA** | GDPR | Explicit opt-in before any tracking |
| **UK** | UK GDPR | Same as GDPR |
| **California** | CCPA/CPRA | Opt-out right, "Do Not Sell" link |
| **Brazil** | LGPD | Consent required, DPO appointment |
| **China** | PIPL | Separate consent, local storage may be required |
| **Virginia** | VCDPA | Opt-out right for targeted ads |
| **Colorado** | CPA | Universal opt-out mechanism |
**Implementation:** Usercentrics CMP handles all regional requirements automatically.
10. How Long We Keep Your Information
We’ll keep your information for as long as necessary to provide you with the Services, maintain our legitimate business operations, and/or exercise, defend or establish our rights.
How long we retain your personal information depends on why we collected it and how we use it, but we will not retain your personal information for longer than is necessary for our business purposes or for legal requirements.
We will retain personal information about you and connected with your account and/or the Services you use from us for as long as you have an active account with us. We will take reasonable measures to delete this personal information if you delete your account. However, you acknowledge that we may retain some information after you have closed, or we have deleted, your account with us where necessary to enable us to meet our legal obligations or to exercise, defend, or establish our rights.
11. Security of Your Information
We work hard to protect your information but you also have a role to play.
We implement reasonable and appropriate security measures to help protect the security of your information both online and offline and to ensure that your data is treated securely and in accordance with this Privacy Policy. These measures vary based upon the sensitivity of your information.
If you have an account registered directly with Playcus, your profile information is protected by the password you use to access your Playcus account. It is important that you protect and maintain your Playcus account’s security and that you immediately tell us of any unauthorized use of your account. If you forget the password to your Playcus account, the Services allow you to request that instructions be sent to you that explain how to reset your password. If you access our Services through a social network and your social network account is hacked or otherwise compromised, this may lead to someone accessing or deleting your Playcus game accounts without your permission. So, be careful to keep your social network account information, including your social network account password, secure as well. We urge you to log out of your Playcus account and any social network account you have used to access our Services when you are finished using them.
When you sign into your Playcus account or enter payment information, we and our third-party payment processor use encryption to transmit that information.
While we take precautions against possible security breaches of our Services and our customer databases and records, no website or Internet transmission is completely secure. We cannot guarantee that unauthorized access, hacking, data loss, or other breaches will never occur, and we cannot guarantee the security of your information while it is being transmitted to our Service. Any transmission is at your own risk. If you have questions about the security of our websites, please Contact Us https://www.playcus.com/contacts
12. Changes to Our Privacy Policy
We’ll let you know about any material changes to the Privacy Policy.
We may update our Privacy Policy from time to time. When we do, we will revise the “last updated” date at the top of the policy. If we make changes that we deem material, we will use reasonable efforts to notify (such as by placing a notice in game or on www.Playcus.com, or by sending you a notice to the email address we have on file for you). We encourage you to periodically check www.Playcus.com and this Privacy Policy for updates.
13. Contact Us
You can contact us with your questions, comments, or concerns.
If you have any questions, comments, or concerns regarding our Privacy Policy and/or privacy practices, please send an e-mail to info_ltd@playcus.com . For all other matters, please contact Playcus through our Customer Support Page or by physical mail to PLAYCUS LIMITED
Thiseos 9, Flat/Office C1, Aglantzia, P.C. 2121, Nicosia, Cyprus and/or info_ltd@playcus.com
14. Addendum for CleanAI Utility App
Important Distinction
This section applies specifically to CleanAI (the "Application"), a utility application developed by Playcus.
Unlike the gaming applications described in the sections above, CleanAI is a utility app designed to help users optimize their device storage by analyzing and managing photos, videos, and contacts stored on their devices.
The data processing practices for CleanAI differ significantly from our gaming services and are described below.
14.1 Collection of Personal Data for CleanAI
When you use CleanAI, we may ask for your permission to access the following data stored on your device:
Photo Library & Video Access
We may ask for your permission to access your device's photo library, gallery app, or your preferred cloud services (such as iCloud Photo Library) in order to provide our services, including:
- Detecting duplicate photos and videos
- Identifying similar media files
- Finding screenshots and large video files
- Analyzing storage usage
- Helping you organize and clean your photo library
You can choose not to allow us to access your photo library by either rejecting our access request or later disabling such access in your device's iOS Settings (Settings → CleanAI → Photos). However, you may not be able to use essential features of our services if you choose to opt out.
Important: Please note that we do not store any of your photos, videos, images, or media files on our servers. All activities to analyze and process these media files are carried out locally on your device only.
Contact List Access (Optional)
We may ask for your permission to access your device's contact list in order to provide optional contact management services, including:
- Detecting duplicate contacts
- Identifying incomplete contact entries
- Helping you organize your contact list
You can choose not to allow us to access your contacts by either rejecting our access request or later disabling such access in your device's iOS Settings (Settings → CleanAI → Contacts). The core photo and video cleaning features will continue to work without contact access.
Important: Please note that we do not store any of your contact list data on our servers. All activities to analyze and process your contacts are carried out locally on your device only.
14.2 User Content for CleanAI
For CleanAI, "User Content" includes:
- Photos and videos stored in your device's photo library
- Contact information stored in your device's contact list
- Media metadata (file size, creation date, resolution)
- Analysis results generated locally on your device
Critical Privacy Protection
All User Content processing happens exclusively on your device. CleanAI performs photo similarity detection, duplicate analysis, and contact management entirely using on-device algorithms.
Your photos, videos, and contacts never leave your device and are never uploaded to Playcus servers or any third-party servers.
14.3 What Data CleanAI Actually Collects
CleanAI collects only the following minimal data:
Technical Information:
- Device type and model (e.g., iPhone 14 Pro)
- iOS version
- App version
- Anonymous crash reports (via Firebase Crashlytics)
- App usage statistics (e.g., scan initiated, items deleted)
Note: We collect aggregate statistics (e.g., "user deleted 50 photos") but not the actual content of your photos or contacts.
Device Identifiers:
- Device push notification token (for sending local app reminders via Apple Push Notification Service)
- Firebase installation ID (for crash reporting)
- IDFA (Identifier for Advertisers) - only collected if you grant tracking permission via iOS ATT prompt
- AppsFlyer attribution ID (anonymous identifier for marketing analytics)
- RevenueCat anonymous user ID (for subscription management)
Note: These identifiers are not linked to your photos, videos, or contacts.
Customer Transaction Data:
- Subscription status (via Apple StoreKit)
- Purchase date and subscription type
- Transaction identifiers
Note: Payment processing is handled entirely by Apple. We do not collect or store your credit card information.
14.4 What CleanAI Does NOT Collect
CleanAI explicitly does NOT collect, store, or transmit:
- Your photos or videos
- Your contact list or contact information
- Photo metadata (locations, faces, captions)
- Your browsing history
- Your location data (GPS coordinates)
- Your precise geolocation coordinates
14.5 Purposes of Processing for CleanAI
Your personal data is processed for CleanAI for the following purposes:
Purpose: Providing core app functionality (photo/contact analysis on-device)
Data Type: User Content (processed locally only)
Legal Basis: Performance of contract
Purpose: Managing subscriptions
Data Type: Customer Transaction, Technical Information
Legal Basis: Performance of contract
Purpose: App analytics and product improvement
Data Type: App usage statistics, feature interaction events
Legal Basis: Consent (via Usercentrics CMP)
Purpose: Attribution tracking and marketing analytics
Data Type: Device identifiers (IDFA when authorized), app install/open events
Legal Basis: Consent (via ATT prompt and Usercentrics CMP)
Purpose: Ad monetization (rewarded videos)
Data Type: Advertising identifiers, ad interaction events
Legal Basis: Consent (via ATT prompt and Usercentrics CMP)
Purpose: Sending app reminders (storage cleanup notifications)
Data Type: Device push token
Legal Basis: Legitimate interest (with opt-in via iOS permission)
Purpose: Crash reporting and bug fixes
Data Type: Technical Information (anonymized)
Legal Basis: Legitimate interest
Purpose: A/B testing and feature optimization
Data Type: App instance identifier, remote configuration requests
Legal Basis: Legitimate interest
Purpose: Customer support
Data Type: Identity & Contact Information (if you contact us)
Legal Basis: Performance of contract
Important: All photo and contact analysis happens locally on your device as part of the app's core functionality. This processing is necessary to perform the contract (providing you with storage cleaning services).
14.6 Third-Party Services Used by CleanAI
CleanAI uses the following third-party services:
DevToDev Analytics SDK
- Purpose: Product analytics, user behavior analysis, and remote configuration for A/B testing
- Data Collected: App usage statistics, feature interaction events, technical device information
- Privacy Policy: https://www.devtodev.com/privacy/
- Note: All data collection occurs only after user consent. No personal photos, videos, or contacts are collected.
Firebase Analytics (Google LLC)
- Purpose: App usage analytics and user behavior tracking
- Data Collected: App interaction events, screen views, technical device information
- Privacy Policy: https://firebase.google.com/support/privacy
Firebase Crashlytics (Google LLC)
- Purpose: Anonymous crash reporting and error detection
- Data Collected: Device model, iOS version, crash logs (no photos/contacts)
- Privacy Policy: https://firebase.google.com/support/privacy
Firebase Remote Config (Google LLC)
- Purpose: A/B testing and feature flag management
- Data Collected: App instance identifier (for configuration delivery)
- Privacy Policy: https://firebase.google.com/support/privacy
AppsFlyer SDK
- Purpose: Attribution tracking and marketing analytics
- Data Collected: Device identifiers (IDFA when authorized), app install/open events, in-app events
- Privacy Policy: https://www.appsflyer.com/legal/privacy-policy/
AppLovin MAX SDK
- Purpose: Ad monetization and rewarded video delivery
- Data Collected: Advertising identifiers, ad interaction events, device information
- Privacy Policy: https://www.applovin.com/privacy/
RevenueCat SDK
- Purpose: Subscription management and purchase validation
- Data Collected: Anonymous user ID, subscription status, purchase transactions
- Privacy Policy: https://www.revenuecat.com/privacy/
Usercentrics CMP SDK
- Purpose: GDPR/CCPA consent management
- Data Collected: Consent choices, timestamps, CMP interaction events
- Privacy Policy: https://usercentrics.com/privacy-policy/
Apple StoreKit (Apple Inc.)
- Purpose: Processing in-app purchases and subscriptions
- Data Collected: Transaction data (handled by Apple)
- Privacy Policy: https://www.apple.com/legal/privacy/
Apple Push Notification Service (APNs)
- Purpose: Delivery of local push notifications for storage cleanup reminders
- Data Collected: Device push token (managed by iOS)
- Privacy Policy: https://www.apple.com/legal/privacy/
Important: None of these third-party services have access to your photos, videos, or contacts. All media analysis is performed locally using on-device algorithms provided by Apple's frameworks (Vision, Photos, Contacts).
14.7 Data Storage and Retention for CleanAI
User Content (Photos/Videos/Contacts):
- Storage: Exclusively on your device (never uploaded to servers)
- Retention: Managed by you through iOS Settings and Photos app
- Deletion: Deleting CleanAI removes all locally cached analysis data
Technical Information & Crash Reports:
- Storage: Firebase servers (encrypted)
- Retention: Up to 90 days for crash reports
- Deletion: Automatically purged after retention period
Customer Transaction Data:
- Storage: Our secure servers (encrypted) and Apple's servers
- Retention: Until subscription ends + 6 years (legal requirement for financial records)
- Deletion: Available upon request (see Section 14.9)
14.8 Data Transfers for CleanAI
No Cross-Border Transfers of User Content
Your photos, videos, and contacts remain exclusively on your device and are never transferred to any servers (domestic or international).
Limited Transfers for Service Operation
The following non-sensitive data may be transferred to third-party service providers:
Data Type: App usage analytics and technical information
Recipient: DevToDev (Russia), Firebase Analytics (Google, USA)
Location: Russia, USA
Safeguards: Standard Contractual Clauses (SCCs)
Data Type: Anonymous crash reports and performance data
Recipient: Firebase Crashlytics (Google)
Location: USA
Safeguards: Standard Contractual Clauses (SCCs)
Data Type: Attribution events and marketing analytics
Recipient: AppsFlyer
Location: USA, Israel
Safeguards: Standard Contractual Clauses (SCCs)
Data Type: Advertising identifiers and ad interaction events
Recipient: AppLovin MAX
Location: USA
Safeguards: Standard Contractual Clauses (SCCs)
Data Type: Subscription status and purchase validation
Recipient: RevenueCat
Location: USA
Safeguards: Standard Contractual Clauses (SCCs)
Data Type: Consent choices and CMP interactions
Recipient: Usercentrics
Location: Germany (EU)
Safeguards: GDPR Compliance (EU-based)
Data Type: Transaction data
Recipient: Apple Inc.
Location: USA
Safeguards: Apple Privacy Agreement
Data Type: Device push notification tokens
Recipient: Apple Push Notification Service (APNs)
Location: USA
Safeguards: Apple Privacy Agreement
All international transfers comply with applicable data protection laws (GDPR Article 46, UK GDPR, Swiss FADP) and are protected by Standard Contractual Clauses or adequacy decisions.
14.9 Your Rights for CleanAI Users
In addition to the rights described in Sections 9, 11, and 12 above, CleanAI users have the following specific rights:
Right to Revoke Photo/Contact Access:
You can revoke CleanAI's access to your photo library or contacts at any time by going to iOS Settings → CleanAI → Photos or Contacts and selecting "None" to revoke access. The app will continue to function in limited mode without this access.
Right to Delete All Local Data:
You can delete all analysis data stored by CleanAI by uninstalling the app from your device. All locally cached data will be immediately removed.
Note: Uninstalling CleanAI does not delete your photos or contacts from your device — only CleanAI's analysis cache.
Right to Data Portability:
CleanAI does not store your photos or contacts on servers, so there is no data to export. Your media files remain in your iOS Photos app and Contacts app, where you can export them using Apple's built-in tools.
Right to Access Server Data:
You can request a copy of the limited data we store on our servers (crash reports, subscription status) by contacting us using the information in Section 10 of this Privacy Policy. We will respond within 30 days.
14.10 Age Restrictions for CleanAI
CleanAI is rated 4+ (suitable for all ages) on the Apple App Store and does not require users to create accounts or provide personal information.
However, users under 18 must have permission from their parents or legal guardians to make in-app purchases or subscribe to premium features.
We do not knowingly collect personal data from children under 13 (or the applicable age of digital consent in your jurisdiction).
14.11 Security Measures for CleanAI
In addition to the technical and administrative measures described in Section 6 above:
On-Device Processing:
- All photo and contact analysis uses Apple's secure on-device frameworks (Core ML, Vision Framework, Contacts Framework)
- Analysis results are stored in the app's sandboxed container (isolated from other apps)
No Server-Side Media Storage:
- We maintain zero knowledge of your photo/video content
- Our servers cannot access your media files
- Even if our servers were compromised, your photos and contacts remain secure on your device
Encrypted Communications:
- All communications with Firebase use TLS 1.3 encryption
- Push notification tokens are transmitted over encrypted channels
- No photo/video data is ever transmitted
14.12 Changes to CleanAI Privacy Practices
If we materially change how CleanAI processes your data (e.g., if we ever decide to upload photos to servers for processing), we will:
1. Provide prominent notice via in-app notification at least 30 days in advance
2. Require explicit opt-in consent for the new processing
3. Allow you to continue using the app with the original privacy model if you decline
Current Commitment: As of this Privacy Policy's effective date, CleanAI operates entirely on-device, and we have no plans to change this architecture.
14.13 Contact Information
For questions, comments, or requests regarding CleanAI and your privacy rights, please contact us using the contact information provided in Section 10 of this Privacy Policy.
14.14 Compliance Certifications
CleanAI complies with:
- Apple App Store Review Guidelines (Section 5.1.1 - Privacy)
- GDPR (EU General Data Protection Regulation)
- CCPA (California Consumer Privacy Act)
- COPPA (Children's Online Privacy Protection Act)
- UK Data Protection Act
- Swiss Federal Act on Data Protection
- Turkish PDP Law No. 6698
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For all other Playcus services and general privacy practices, please refer to Sections 1-13 of the main Privacy Policy.